I am Sergio, founder of Profundo.
What began as a personal connection to two cultures became a question:
How can extraordinary materials from Peru be given a new form today, without losing their origin?
My connection to Peru was personal for a long time before it became the foundation for Profundo.
I grew up mainly in Germany. Although my mother is from Peru and some of my family lives there, Peruvian culture was not a natural part of my everyday life for a long time.
Most of my family lives in Europe. I knew Peru through my family, through individual traditions, and through things that remained despite the distance. But I never felt I truly knew this side of my heritage.
Over time, that began to change.
I wanted to better understand where a part of my family comes from and how it is also part of my own story. For me, Profundo became a way to consciously approach this heritage, to embrace it, and to pass something of it on.
Alpaca sweaters had always played a role in my family. What was initially just familiar eventually began to interest me more closely.
I began to look more intensively into the fiber, its origin, and the differences in its quality.
In doing so, I discovered baby alpaca.
Its exceptionally fine feel, its lightness, and warmth changed my view of the material. To me, it represented a distinct alternative to cashmere while simultaneously being something directly connected to Peru.
From this discovery, the initial idea for Profundo was born.
Not as an attempt to tell the story of a culture I claim to know completely.
But as an opportunity to dive deeper into a part of my own heritage, to learn from the people and the knowledge behind it, and to let something of my own emerge from it.
Profundo is therefore not the result of a completed story.
It is a path back to its origin.
